What We Do
WEB DESIGN
BRANDING
SALES FUNNELS
DIGITAL ADVERTISING
SEO & SEM
How We Work
What are some of the steps we take our clients through from start to finish on a new project? Let us explain…
1
Discovery Meeting
Amplific Lab wants to learn about your business top to bottom so we fully understand who you are and what you do. We do this by learning about your goals, strengths, weaknesses, mission, values, pain points, competitive advantages, KPIs, target market, and much more.
Data Analysis
No decision is ever made at Amplific Lab without some type of quantitative data to help sway our decision-making. Data is our bread and butter that drives your strategy, your messaging, and your branding to help us better understand your current and potential customers’ behaviors. We conduct a deep analytical dive to understand you, your customers, and your competitors at a whole another level.
2
3
Customer Personas
It is critical that we properly communicate with your ideal customer. Knowing who they are as an individual will you an arm up not only on the competition but being able to truly communicate on a one-to-one level to generate sales, leads, brand awareness, and loyalty.
Campaign Framework
We take all the research, all the data, all the meetings, everything discovered, and create a roadmap to success that outlines your marketing campaign with us. We want to give you the framework of what your company’s message should be and how best to implement it.
4
5
Buyers Journey
We want to take your customer on a pre-planned journey from start to finish and curate every step of the process. Every campaign is unique just like our clients’ needs, so for example, this journey could start by looking at outreach on social media, digital advertising, public relations and work its way into landing pages, tracking, re-targeting, email marketing, upsells, down sells, post sells automations all depending on the strategy we built beforehand.
Implementation
It is time to start to build the machine and create your inbound marketing campaign. We will take everything we learned and planned above and start to build out and integrate our campaign into your pre-existing and new marketing channels.
6
7
Optimization
Now that the hard part is complete, the fun part really gets going. Optimization! This is when we start tweaking, testing, and optimizing your campaign to ensure we are maximizing the opportunity to achieve your goals and objectives if it is through increased sales, leads, or awareness.
How We Work
What are some of the steps we take our clients through from start to finish on a new project? Let us explain…
Discovery Meeting
Amplific Lab wants to learn about your business top to bottom so we fully understand who you are and what you do. We do this by learning about your goals, strengths, weaknesses, mission, values, pain points, competitive advantages, KPIs, target market, and much more.
Data Analysis
No decision is ever made at Amplific Lab without some type of quantitative data to help sway our decision-making. Data is our bread and butter that drives your strategy, your messaging, and your branding to help us better understand your current and potential customers’ behaviors. We conduct a deep analytical dive to understand you, your customers, and your competitors at a whole another level.
Customer Personas
It is critical that we properly communicate with your ideal customer. Knowing who they are as an individual will you an arm up not only on the competition but being able to truly communicate on a one-to-one level to generate sales, leads, brand awareness, and loyalty.
Campaign Framework
We take all the research, all the data, all the meetings, everything discovered, and create a roadmap to success that outlines your marketing campaign with us. We want to give you the framework of what your company’s message should be and how best to implement it.
Buyers Journey
We want to take your customer on a pre-planned journey from start to finish and curate every step of the process. Every campaign is unique just like our clients’ needs, so for example, this journey could start by looking at outreach on social media, digital advertising, public relations and work its way into landing pages, tracking, re-targeting, email marketing, upsells, down sells, post sells automations all depending on the strategy we built beforehand.
Implementation
It is time to start to build the machine and create your inbound marketing campaign. We will take everything we learned and planned above and start to build out and integrate our campaign into your pre-existing and new marketing channels.
Optimization
Now that the hard part is complete, the fun part really gets going. Optimization! This is when we start tweaking, testing, and optimizing your campaign to ensure we are maximizing the opportunity to achieve your goals and objectives if it is through increased sales, leads, or awareness.
Effective marketing is a complex process unique to each business, requiring tailored strategies for success. We believe in following these essential steps to address our clients’ challenges and achieve their goals.
If you’ve read this far, thank you! We appreciate your interest and want to share more about our approach and how we can benefit your company. Explore our specific services to learn more.
Effective marketing is a complex process unique to each business, requiring tailored strategies for success. We believe in following these essential steps to address our clients’ challenges and achieve their goals.
If you’ve read this far, thank you! We appreciate your interest and want to share more about our approach and how we can benefit your company. Explore our specific services to learn more.